Now, e-commerce has become an unavoidable choice for transportation and logistics. Under the promotion of network technologies, the integration of supply chain is enhanced. Furthermore, by synchronizing the business process, e-commerce technology becomes more comprehensive.

For a long time, many B2C and B2B companies are struggling in the economic bubble, but many other companies still join in the game. The fever for .com economy is not fading, but increasing. According the prediction of Emst&Yong, up to 2005, B2C transaction only took up 10% to 12% of the market share of clothing, health-care product, cosmetics, and toys; 25% with books, music, software, and electronic products.

According to the analysis from Morgan Stanly, online business might have a great impact on freight industry. Consigner can expect to do more transaction online, and consign large quantity small cargo.

Nowadays, world freight industry has a 488 billion yearly turnover, among which 61% is in the way of container or truck transportation. With the improvement of technology, other transportation modes may take up more market share in the future. The vision for logistics is bright.

Auction pattern is not suitable for logistics, because consignor requires more than price factors.