Companies and exhibitors at the Dhaka International Trade Fair are offering discounts and gifts to promote their products and boost sales affected by low turnout at the beginning of the show.
Pavilions and stalls selling furniture, kitchenware, bikes, electronic gadgets, food items and clothes are pulling ahead in the race to attract visitors.
Brothers Furniture is offering 5-15 percent discounts on its products ranging from sofa set, dining set, bed, chest of drawers, dressing table and bedside table, said ABM Sazzad Hossain, an assistant marketing and sales manager of the furniture maker.
Navana Furniture is offering a 20 percent discount on its home and office furniture made of wood. The price cut is 15 percent for chairs and sofa sets, 10 percent for medical beds and 7 percent for doors, said Arif Islam, an executive.
Partex, another brand, is selling all furniture being displayed at the fair and its outlets across the country at an 18 percent discount, said Sujit Chakraborty, a sales manager of the company.
Sony Rangs is offering cash discounts between Tk 3,000 and Tk 1 lakh on purchase of full high-definition 4K TV, a new arrival.
Singer Bangladesh, which is an authorised dealer of a number of global brands such as Samsung, Dell and Siemens, is giving a 5 percent discount on its products at the fair, said FM Mainul Hassan, district manager of the company.
Esquire Electronics Ltd, a distributor of Japanese Sharp Corporation, is selling newly launched TVs at prices that are Tk 20,000 to Tk 30,000 lower than those in the outlets. It is also offering discounts on refrigerators.
Fit Elegance, a leading tailoring house, is selling suit at Tk 3,000 apiece which has outlet price of between Tk 11,000 and Tk 24,000.
The price of a blazer has been brought down to Tk 2,400 from Tk 5,000 and for trousers to Tk 900 from Tk 2,000-Tk 4,000, said Golam Rabbani, manager of its Bailey Road branch.
Electronics maker Walton is offering 2-15 percent discounts on mobile handsets and Tk 1,800 to Tk 6,400 on refrigerators.
Runner, a local bike maker, is displaying 14 models of motorcycles, with Tk 5,000 discount on each model.
Food processors such as Nabisco, Pran and Abul Khair Group are also offering special packages at prices much lower than regular prices.
Although turnout has improved a bit now compared to the first week, traders and companies were not happy as sales at most stalls and pavilions were sluggish. Most traders reported poor sales compared to the first 10 days of the fair last year.